City Passport is a travel company born in Mexico City that incorporates an innovative product to its national market: a unique Passport to travel around the most important city attractions. Target: the brand is mainly targeted to young people between 20 and 35 years old, who love traveling around
the world, looking for the best benefits and discounts. The goal of this project was a brand
identity redesign that perfectly fits with its target in order to position City Passport
products in the global market.
the world, looking for the best benefits and discounts. The goal of this project was a brand
identity redesign that perfectly fits with its target in order to position City Passport
products in the global market.
Scope of work: Brand Identity Design & Promotional brochure
Concept: Fun & Personalized trips
